Feb. 2, 2022

EP 30: LITT CONCEPT HOUSE — 'CREATING CONNECTION THROUGH RETAIL'

EP 30: LITT CONCEPT HOUSE — 'CREATING CONNECTION THROUGH RETAIL'

A family who travels together, stays together. The Litt family has traveled the world for fifty years, antiquing in over 35 countries! As direct importers, they went on too many buying trips to count. With weekly shipments coming into their retail store, "Mitchell Litt Home" always had something new for customers and designers to discover. The couple worked together 7 days a week, passionately growing their successful namesake business. Fortunately, their eldest son had the privilege (at the time, more like "obligation") to join his parents on these trips for well over half of those years. Naturally, after watching his parents, Kevin's interest and eye for seeking out beautiful antiques and objects developed. With the opportunity at such a young age, he created a career for himself in furniture design, manufacturing, and retail. Kevin has owned and operated factories, overseen all aspects of manufacturing, and developed and designed products. Together with his wife, he is excited to carry on the Litt family legacy into this new venture.

Dina Litt has spent over twenty years in advertising with a focus on brand partnerships & sales. Prior to her advertising career she spent her mid-teens and early twenties at the famous Fred Segal, Santa Monica.  Combined with a passion for design and going through a home renovation of her own, Dina brings a natural eye for home styling, working with clients, and love for collaborations. 

Some topics Michelle covers with The Litt's are their journey in taking over the family business, how COVID changed their business for the better, how their experiential retail events continue to create connections through retail and their process in seeking out an influencer who is not only a good fit for their brand but also fits within their budget. Kevin & Dina bring a wealth of industry knowledge, an eye for quality, dedication to sustainability, and vision for today's modern lifestyle. Our hope with this episode is that you walk away with ideas on how to stay inspired as well as creative ideas on how to continue to elevate your brand.

Website: https://www.littconcepthouse.com
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